Posted by ardgedee at 5:50 PM on JĮlaborating on previous thoughts. The camera companies are really afraid of being left behind at the consumer end, and this is how they're catching up: They're providing functionality at more affordable prices, and in more usable packages. So my phone is my real pocket camera, this is a serious shooter that's effectively replacing my SLR. It really is a pocket camera - it is smaller than my phone in all but thickness - but the thickness is what keeps me from actually keeping it in a pocket. And it packs many shooting features that were previously only available in pocket cameras through hack kits like CHDK. I got a Canon G7X last fall and its zoom is pretty modest by current standards (8.8-36.7mm - roughly 24-100mm equivalent), but at wide angle it can stop down to f1.8 to a 1" sensor, which for the body size is crazy. The new generation of cameras offer a huge range of functional improvements. Megazoom is the new marketing angle (in the way that megapixels were, or, say, CPU cycles were for computers), but that's hardly all there is.
Megapixel wars are over, this is the time of megazoom wars.
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